Integration with DMS and other Dealership Systems

Armchair Motor has experience in working with a number of Dealership Management Systems. In this way records can be updated directly after a customer contact to avoid the need for further keying.

Inbound calls requiring action such as a service or MOT booking can be completed by Armchair Motor staff without the need to take messages should call forwarding back to the branch not be successful.

Outbound calling data can be downloaded from the DMS and all outcome data updated following the call.

These are some of the DMS and other systems we have successfully worked with on behalf of our motor industry clients:


Projects include a data cleanse exercise following an acquisition, utilising Pinnacle for regular programmes of service and MOT follow-up calls and calling customers in respect of a new car launch event.

Manheim After Sales - formerly RTC

Projects include monthly CSI calls for recent visitors to the branches, regular Service and MOT follow-up campaigns to maximise workshop utilisation and to support an inbound After Sales booking line.

MDF 360

Also used on behalf of motor clients to support regular Service and MOT follow up calling as well as VIP event invitation and to support completion of Service Bookings for a dealership inbound answering service.

Manheim Lead Management - formerly e-Good Manners

Armchair Motor updates e-Good Manners for a number of different dealerships to log new sales leads as part of an inbound reception service.


We are experienced in extracting and uploading data from POLK for use in outbound campaigns, particularly with VW, Audi and Peugeot dealerships where POLK is used quite widely. Our data cleansing of all outbound exercises means that we can update POLK for clients who no longer have a vehicle or have moved and therefore avoid unnecessary future mailing costs.